Web Production: Beta Ltd.
2011 - present
The Beta Ltd family of tech mixers recently expanded from one long-running, successful event in San Francisco to six events around the country and the world. As they expanded, they needed to replace their single existing website with a whole family of websites displaying custom content for each location’s events. They also needed a new, streamlined process for handling the larger volume of updates to the sites.
Parallactic based each of Beta Ltd’s seven websites on the same premium WordPress theme, thus ensuring consistent branding and simple updates. We configured, installed, and customized each of the WordPress sites; we also helped Beta Ltd organize their web content and link their various web presences together seamlessly.
The seven Beta Ltd sites now provide an always-current reference for the thousands of venture capitalists, entrepreneurs, students, startups, and sponsors who follow and attend the Beta events across the globe.
For a monthly retainer, we perform regular content and technical updates on Beta Ltd sites, leaving Beta Ltd’s producers free to worry about event production and not to be bogged down with technical details.